1. What is meant by Market Segmentation? What are the four areas of marketing segmentation?...

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1. What is meant by Market Segmentation? What are the four areas of marketing segmentation? 2. What is meant by Mass Marketing? 3. What is meant by Niche Marketing? 4. What are the three essential steps in identifying a marketing segmentation? 5. Define the four Age Segments? 6. What are some characteristics regarding Demographic Segmentation? 7. What is meant by Age Segmentation? B. What is meant by Gender Segmentation? 9. What is meant by Behavioral Segmentation?

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