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1. What kind of companies might prefer to use direct channels, please give at least three...

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General Management

1. What kind of companies might prefer to use direct channels,please give at least three examples to illustrate.

2. Please give some examples of companies that take an intensivedistribution, selective distribution and exclusive distributionstrategy. Three examples for each one.

Answer & Explanation Solved by verified expert
3.8 Ratings (486 Votes)
Direct Channels is the oldest ways of directly selling goods or products to the consumers This channel of selling does not need any intermediate or middle man to link the seller and buyer Best illustration of Direct Channel would be a A bakery makes breads cakes and the consumers directly walks in to the bakery and buy the products he wants to eat So it is just the seller and the buyer involved in this transaction b A Local Meat Shop sells poultry and pork meat the customer    See Answer
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