1. What was the last Television show you watched? 2. Which ofthe four general uses & gratifications did you employ whenviewing this show? You can use more than one. Information Personalidentity Integration & Social Interaction Entertainment 3. Isthis a common show for you to watch? Do you always watch it for thesame reason? 4. If you watched it for integration and socialinteraction, was it effective? Were you able to watch the show andthen engage with friends/family about the show? 5. Do you alwayswatch TV for the same reason? What is your most common use andgratification when watching TV?
