1A) list and describe 6 of the elements of integrated marketing
communication mix. 1B) Using an...
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Psychology
1A) list and describe 6 of the elements of integrated marketingcommunication mix. 1B) Using an example, ?discusswhat role personal selling plays in this mix?
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The elements of integrated marketing communication mix are Advertising It is paid promotion of ideas goods or services by identifyed sponsorer Eg any advt on TV Sales promotion It is short term incentieves to encourage the purchase of goods or
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