2.3 Using the profit-and-loss statement you developed (I POSTED BELOW) in question 2.2 and assuming...
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Accounting
2.3 Using the profit-and-loss statement you developed (I POSTED BELOW) in question 2.2 and assuming that the company's beginning inventory was $15 million, ending inventory was $6 million, and total investment was $30 million including inventory, determine the following:
a. gross margin percentage
b. net profit percentage
c. operating expense percentage
d. inventory turnover rate
e. return on investment (ROI)
f. net marketing contribution
g. marketing return on sales (marketing ROS)
h. marketing return on investment (marketing ROI)
i. Is the company doing well? Explain your answer.
Profit & Loss statement for the year ended Details Net Sales (given) Less Cost of goods sold (45% of sales) Gross Profit Expenses Sales salaries (given) Sales commission (10% of sales) Advertisement (given) Freight (5% of sales) Managerial salaries (given) Indirect overhead (given) Less Total expenses Net profit 2,000,000 5,000,000 2,000,000 2,500,000 500,000 2,000,000 Amount 50,000,000 22,500,000 27,500,000 14,000,000 13,500,000 Amount
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