A marketing research professor is conducting a telephone surveyand needs to contact at least 160 wives, 140 husbands, 110 singleadult males, and 120 single adult females. It costs $2 to make adaytime call and $4 (because of higher labor costs) to make anevening call. The table shown below lists the expected results. Forexample, 10% of all daytime calls are answered by a single male,and 15% of all evening calls are answered by a single female.Because of a limited staff, at most half of all phone calls can beevening calls. Determine how to minimize the cost of completing thesurvey
Percentages | Daytime | Evening |
Wife | 25% | 25% |
Husband | 15% | 30% |
Single male | 10% | 25% |
Single female | 15% | 15% |
None | 35% | 5% |
Q. Develop a Report for the following
Find the optimal solution. State the call plan and totalcost?
