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Answer the following questions based on the company Amazon Q1. By which of the following this...

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Question

General Management

Answer the following questions based on the company Amazon

Q1. By which of the following this company pull off masscustomization? And why? Justify your answer

a) Trend of technology (Technology evolution)

b) Their product or service differentiation

c) Supply chain management

Q2. Describe the briefly the business model of this company toachieve Mass Customization?

Q3. What are the competitive advantages this company gained fromMass customization?

Answer & Explanation Solved by verified expert
3.7 Ratings (482 Votes)
1 Amazon has pulled of mass customization by utilizing their product and service differentiation as the basis t cater to the needs of the people Amazon provides a host of service which includes grocery daily use products electronics utility and even clothing furniture and tools which cater to the need of    See Answer
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