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Finance

B C D E F G H
Table 1
Markups and Margins
Selling Price Markup (%) Margin (%)
35%
45%
70%
Table 1 above contains different levels of markup (%) for a product with a cost to a retailer of $30.
1. Calculate the retailer's selling price for each markup (%) scenario. Enter in Table 1 above. (3 points)
2. Calculate the retailer's profit margin (%) scenario. Enter in Table 1 above. (3 points)
3. In general, which percentage should be larger-margin % or markup %? Give your answer and explain in box below. (3 points)
Q3 ANSWER:

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