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Based on historic data, we can break the prospects for the Store in Store concept...

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Accounting

Based on historic data, we can break the prospects for the Store in Store concept into 4 scenarios. These can be described as follows:

Probability

Customers per year (K)

Customer bill per visit ($)

Other VC as percentage of Sales

Exceptional

15%

105

17.00

47.0%

Average

55%

105

15.00

46.0%

Slow

20%

90

11.00

45.0%

Poor

10%

85

10.00

45.0%

100%

All other inputs are the same as the original assumptions (for example, depreciation is $100K per year for the Store in Store concept in each scenario).

What is the standard deviation of NPV of the Store in Store concept?

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