Be the Manager
How to Build Flat-Screen Displays You are an operationsmanagement consultant who has been called in by the management teamof a start-up company that will produce flat-screen displays for PCmakers like Apple and HP. The flat-screen display market is highlycompetitive, so there is considerable pressure to reduce costs.Also, PC makers are demanding everhigher quality and betterfeatures to please customers. In addition, they demand thatdelivery of your product meet their production schedule needs.Management wants your advice on how best to meet theserequirements. The company is in the process of recruiting newworkers and building a production facility. Questions 1. What kindsof techniques discussed in the chapter can help these managers toincrease efficiency? 2. In what ways can these managers go aboutdeveloping a program to increase quality? 3. What critical lessonscan these managers learn from operations management?
