Describe how the 5Cs, STP, and the 4Ps fit together to develop a
marketing plan.
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Economics
Describe how the 5Cs, STP, and the 4Ps fit together to develop amarketing plan.
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The 5 Cs in marketing refers to Company Customer Collaborator Competitor and Climate The 4 Ps refers to Product Price Place and Promotion and the STP refers to the Segmentation Targeting and Positioning model of marketing The 5 Cs 4 Ps and the STP together forms a good guideline to make right decisions and construct a well defined marketing plan and strategy It has to be kept in mind that these frameworks
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