Describe the concept of brand equity. Think of a company
(besides NIKE and Coca-Cola) that has...
70.2K
Verified Solution
Link Copied!
Question
General Management
Describe the concept of brand equity. Think of a company(besides NIKE and Coca-Cola) that has strong brand equity and giveexamples of why this entity comes to mind
Answer & Explanation
Solved by verified expert
4.2 Ratings (802 Votes)
Ques Brand equity alludes to a worth premium that an organization creates from an item with a conspicuous name when contrasted with a nonexclusive equal Organizations can make brand value for their items by making them vital effectively unmistakable and prevalent in quality and dependability Mass promoting efforts likewise help to make brand value At the point when an organization has positive brand value clients energetically follow through on a significant expense for its items despite the fact that they could get something very similar from a contender for less Clients as a result address
See Answer
Get Answers to Unlimited Questions
Join us to gain access to millions of questions and expert answers. Enjoy exclusive benefits tailored just for you!
Membership Benefits:
Unlimited Question Access with detailed Answers
Zin AI - 3 Million Words
10 Dall-E 3 Images
20 Plot Generations
Conversation with Dialogue Memory
No Ads, Ever!
Access to Our Best AI Platform: Zin AI - Your personal assistant for all your inquiries!