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Evaluate Chase Sapphire Reserve using the five factors that influence innovation’s rate of adoption, often referred...

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Operations Management

Evaluate Chase Sapphire Reserve using the five factors thatinfluence innovation’s rate of adoption, often referred to asRogers’ Five Factors for product diffusion:

1. Relative Advantage

2. Compatibility

3. Complexity

4. Divisibility (also called Trialability)

5. Communicability (also called Observability)

Answer & Explanation Solved by verified expert
4.5 Ratings (670 Votes)
The Diffusion Of Innovations Theory Everett Rogers Diffusion of Innovations hypothesis offers a tried and true structure to parse out a portion of the variables that may have added to a developments prosperity or disappointment Rogers was instrumental in building up this deliberate examination in the manners advancements are acquainted with and embraced by potential clients Rogers gave a system to think about an enormous number of advancements utilizing a typical jargon and set of measurements He characterized dispersion as the procedure by which a development is conveyed through specific channels after some time among the individuals from a social framework His work was fiercely powerful well past flattened crops and huge numbers of the words he utilized have caused it into basic marketto talk Trendsetters early adopters the larger part and slow pokes were terms he used to characterize the different sorts of potential clients of a given development and are routinely used to characterize showcase sections in    See Answer
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