Explain how Burberry became a first mover to millennials in the
digital market.
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Explain how Burberry became a first mover to millennials in thedigital market.
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Answer Burberry Group is a British luxury lifestyle fashion house established in 1856 by Thomas Burberry It was headquartered in LondonEngland The company deals with readymade apparels accessories perfumes sunglasses and cosmetics Burberry produced Gabardine rain coat 145 years ago which was exported to Japan during world war I and the brand got famous Burberry has its stores and
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