Logo
Home Study Material Contact Search
AI Chat FREE
  1. business
  2. finance
  3. holiboo holiday shoppe placed a $1.00-off coupon i

Holiboo Holiday Shoppe placed a $1.00-off coupon in a free-standing insert circulated in Crafting magazine....

80.2K

Verified Solution

Question

Finance

Holiboo Holiday Shoppe placed a $1.00-off coupon in a free-standing insert circulated in Crafting magazine. The insertion is expected to reach 45 million people at a cost of $7.75 per thousand. Holiboo paid $1,000 to get an agency to design and lay out the insert. Holiboos promotional manager estimates that 2 percent of consumers who receive the coupon will redeem it, but that 18 percent of those redemptions will not be accompanied by a valid product purchase. Holiboo must pay 10 cents per redemption in processing fees to retailers and redemption centers.

What is the distribution cost associated with this coupon program?

Answer & Explanation Solved by verified expert
Get Answers to Unlimited Questions

Join us to gain access to millions of questions and expert answers. Enjoy exclusive benefits tailored just for you!

Membership Benefits:
  • Unlimited Question Access with detailed Answers
  • Zin AI - 3 Million Words
  • 10 Dall-E 3 Images
  • 20 Plot Generations
  • Conversation with Dialogue Memory
  • No Ads, Ever!
  • Access to Our Best AI Platform: Flex AI - Your personal assistant for all your inquiries!
Become a Member

Other questions asked by students

Q

Should there be a new Stage of Life Between Late Adolescence and Early Adulthood? As you answer...

Psychology
Q

In Exercises 1 to 4 state the reason SSS SAS ASA AAS or HL why...

Geometry
Q

A bag contains 2 red 5 blue and 3 green balls A ball is chosen...

Geometry
Q

Due to a manufacturing error three cans of regular soda were accidentally filled with diet...

Statistics
Q

The scores on an examination in finance are approximately normally distributed with mean 500 and...

Statistics
Q

T O do 149 4 O f x x 2 x 5 O f x...

Algebra
Q

What is the overhead application rate using the firm's volume-based costing system? (Rounded to the...

Accounting
Q

Reply with diagrams and detailed answer (b) Using appropriate diagrams or flow charts, explain...

Accounting
Q

Perform Beneish M-Score ratios (See Appendix 2, Table 4). Input your formulas in the provided...

Accounting
Q

20:18 5 points 13. Promo Company sells on terms that allow customers 45 days to...

Accounting
Q

In combining an internal service fund into the government -wide statements, transactions with service units...

Accounting
Q

Need Help With My Accounting Cycle Project. Need all Journals, GL Assets, GL Liab-Equity, GL...

Accounting