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In essay form, compare burger king, McDonald’s, Wendy’s, Sonic Drive In, and Jack in the box...

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General Management

In essay form, compare burger king, McDonald’s, Wendy’s, SonicDrive In, and Jack in the box marketing mix. DO NOT post separatemarketing mix for each company but instead post it in an essay formcomparing all companies marketing mix side by side.

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Marketing mix of all the given companies are diverse in may cases and very much similar also The product mix for burger king McDonald Wendy and Sonic are burger along with fish and chicken products sides drinks etc whereas product mix for Jack is beverages drinks and whiskey The promotion mix for burger king McDonald Wendy Sonic and Jack are almost similar All the above companies used television newspaper magazines internet social media respective restaurant apps so on The pricing strategies for burger king McDonald Wendy Sonic and Jack are not similar Burger king and Wendy has pricing strategy of market oriented pricing strategies and bundle pricing strategy whereas MacDonald have multiple pricing strategies including value pricing strategy going rate pricing strategy cost plus pricing strategies loss leader pricing strategies and price discrimination pricing strategies Jack and Sonic uses premium pricing strategies Burger king McDonald Jack are distributed in all over the world whereas sonic and    See Answer
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