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KR Company sells only one product at a regular price of $10.00. Variable costs are...

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Accounting

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KR Company sells only one product at a regular price of $10.00. Variable costs are 60% of sales, and fixed costs are $100,000. Management has decided to decrease the selling price to $9.00 in an attempt to increase sales volume and profits. If the variable cost ratio remains the same after the price decrease, then how much revenue must the company generate to earn $55,000 of profit at the new selling price? $83,333 $208,333 C$312,500 $387,500 None of the above

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