Marketing Lemonade Worksheet Scenario Your team is looking for away to make some revenue as either a for-profit or not-for-profitorganization. This organization can market locally, nationally, orinternationally, and can be a privately-owned company or afranchised organization. The product that you have decided to sellis lemonade. To make the endeavor work, you will have to define amarketable form of the drink and decide on a target market. Yourmarketing team's mission is to prove through research, strategydevelopment, and reasoning why this form of this product is viableand will meet the company's goals. In the first half of thisproject, your team will complete this worksheet to report on thefollowing: • Target market • Product’s definition to the targetmarket • Viable pricing strategy • Brand's position in thecompetitive environment Complete the Following 1. Select a companyname and determine the real business world industry of operation.Company Name Industry of Operation Phoenix Lemonade, Inc. A familyowned corporation that distributes their lemonade varieties tovarious locations across the United States. You can find theirbrands anywhere from supermarkets to Gas Stations. Their mission isto provide unique flavors of lemonade that will stand out fromtheir competitors.
Please respond to the Following question:
- Discuss the maturity life cycle stages of yourproduct in no more than 90 words for each stage.
Stage of Product Life Cycle | Discussion |
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