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NOTE FROM STUDENT: Please be very descriptive, examples, etc What is the difference between and the use...

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Economics

NOTE FROM STUDENT: Please be very descriptive, examples,etc

What is the difference between and the use of Reference Pricingand Anchor Pricing? (10 points)

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Reference pricing refers to how much consumers expect to pay for a good in relation to other competitors and the previously advertised price Reference pricing could refer to a situation when a firm sells price just below the main price of its competitor BD Reference pricing also refers to a situation where a firm sales a good at a large discount to a    See Answer
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