Please answer the following questions based on Chipotle:
• Section One – Background/Introduction Briefly give abackground of the company and introduction to your paper
• Section Two – Core Competencies Identify Chipotle’s corecompetencies and discuss with supporting research •
Section Three—Value Chain Identify and discuss the primary andsecondary components of Chipotle’s value chain
•Section Four – Competitive Strategy Pick, research and discussone of the five generic competitive strategies most that mostclosely approximates the competitive approach that Chipotleemploys
• Section Five – Competitive Comparison Discuss what chiefdifferences you see between Chipotle’s strategy and the strategybeing employed at Moe’s Southwest Grill
• Section Six – Recommendation Describe one recommendation youwould make to strengthen the company’s growth and profitability.Support your recommendation with research.
Organize with sub headings (Section One-Background, section…etc)
