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Pregunta (1): Deben los gerentes comparar los resultados reales con el presupuesto anualmente o dentro...

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Accounting

Pregunta (1): Deben los gerentes comparar los resultados reales con el presupuesto anualmente o dentro de perodos intermedios? Por qu?

Pregunta (2): Cmo afectara su presupuesto un cambio en la estrategia, como cambiar el nfasis de la publicidad a productos de alto Margen Contribuido?

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