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Profitability should be viewed from three different perspectives: Profitability in relation to sales. Profitability...

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Finance

Profitability should be viewed from three different perspectives:

  1. Profitability in relation to sales.
  2. Profitability in relation to assets.
  3. Profitability in relation to equity.

It is quite possible for the company to perform well from one perspective and poorly from another.

Report Headings

Name of Company and Ticker Symbol: Company name, ticker symbol

10-K Report: Paste the direct URL to the companys most recent 10-K Report

Company Website: Paste the URL to the companys website

Industry name and NAICS Code: Provide the name and NAICS code associated with the Industry Average data.

Profitability Ratios: Follow the formatting in the example below to present the data. See this sample eStatement Studies document for help in finding the industry average data needed for this assignment.

20XX

20XX

20XX

Industry Average**

Gross Profit Margin (Gross Profit / Sales)

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--

--

--

--

--

Operating Profit Margin (Operating Profit / Sales)

--

--

--

--

--

--

Pre-Tax Net Profit Mg (Pre-Tax Profit** / Sales)

--

--

--

--

--

--

Pre-Tax Return on Equity (Pre-Tax Profit* / Shareholders Equity)

--

--

--

--

--

--

Pre-Tax Return on Assets (Pre-Tax Profit** / Total Assets)

--

--

--

--

--

--

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