Question 6 One of the ways business buyers can be proactive in identifying...
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Question 6 One of the ways business buyers can be proactive in identifying alternatives is...? Not yet answered Points out of 1.00 P Flag question Select one: O a. To put out a RFP (request for proposals) inviting suppliers to design an offering specific to the firm's needs. O b. To enter into long-term supply contracts with reliable vendors to minimize purchasing costs. c. To contract with freight auditing firms to make sure transportation costs are appropriate for the quantity purchased O d. To search the internet to discover potential sales leads. O e. All of these are ways business buyers can be proactive. Question 7 Not yet answered Mark is very frustrated. He trying to make copies of a handout for his 10:00 am Marketing Research class and the copier is jammed. The copier is always jammed. He has complained to the purchasing agent several times, asking them to get a copier that works. Mark is performing the buying center role of ? Points out of 1.00 Select one: P Flag question O a. Decider O b. Buyer O c. Influencer O d. Gatekeeper O e. User Question 8 Not yet Which of the following is NOT a motive for a business customer to purchase a product? answered Select one: Points out of O a. To maximize profits for the firm. 1.00 O b. To ensure that the products the firm uses meet the end user's quality requirements. P Flag question O c. Minimizing cost is only about negotiating the lowest price. O d. To be able to demonstrate she is the best purchasing agent in the company
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