Sandy is an executive assistant of a luxury apparel brand. Shehas skipped lunch and other
social gatherings for the last six months so she can savesufficient money to buy a Hermes
handbag which costs more than three times her monthly salary. Sandyexplained that she
wanted a good quality handbag that can last for a long time.
a) Explain the meaning of manifest and latent motive. Identifythe
manifest and latent motive that may drive Sandy to desire for aHermes
handbag.
b) Explain the meaning of intrinsic motivation and extrinsicmotivation.
Identify the intrinsic and extrinsic motivation behind Sandy’sdesire to
buy a Hermes handbag.
