(Subject is Marketing Management MGT-201)
A business plan identifies the responsibilities of generalmanagement as they pertain to each functional area and identifiesthe capital requirements to manage each area. The marketing planoutlines actions that are intended to communicate value, generateinterest, and persuade target customers to purchase specificproducts or services.
(Please discuss and explain more the above mentionedsentence using keyboard and sure I will like youranswer).
