Suppose that you are Chief Financial Officer at a fashion e-retail company.While looking at the...
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Accounting
Suppose that you are Chief Financial Officer at a fashion e-retail company.
While looking at the traffic and transactions data, you notice that an average of 1,000,000 visitors come to the website, of which 80% browse through the website. 25% of those that browse the website register and put at least one item in the shopping cart. One out of three registered customers check out and pay for the items.
Calculate the following ( show your work )
1. ???Bounce rate
2. ???Conversion rate
3. ???Average monthly revenue, assuming AOV is $300
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