The Nike sales rep called and wants you to put their entire linein your local Hibbett's Sporting Goods store in anticipation fornext Spring's soccer season. Corporate dictates that you carryNike's products, but you have local decision-making power to howmuch and what Nike products you will actually carry. Apply theFactors that Influence Merchandising Decisions to the 6Considerations in Devising Merchandising Planning for your localHibbett's Sports store. These decisions are made now for deliverynext Spring. Make the merchandising decisions on what Nike productsyou will carry in the store. Does Nike fit your merchandisingstrategy? Explain the reasons for your decision. The key to thisexercise is applying the basics of merchandising!
