The Quisine baking company has a reputation for producing gourmet cocoa baking powder, and for...
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The Quisine baking company has a reputation for producing gourmet cocoa baking powder, and for many years has sold old two brands: "Premium" and "Regular".During this past year they launched a low-end version of their baking powder called "Budget".The Budget brand requires less processing time, and is based on a mix of lower quality cocoa and cocoa-like raw ingredients.While consumers initially gave mixed reviews of the new Budget brand, Quisine Baking Company sold 200,000 boxes during the year.Financial information for the year is as follows:
CoursHeroTranscribedText: BUDGET Selling Price Variable Cost Boxes Sold per box (in S) per box (in S) (in boxes) Budget 2.00 1.02 0 Regular 3.00 1.40 200,000 Premium 5.00 3.00 300,000 ACTUAL Selling Price Variable Cost Boxes Sold per box (in $) per box (in S) (in boxes) Budget 2.00 1.00 200,000 Regular 3.00 1.39 190,000 Premium 5.00 3.03 250,000
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