Waving Through the Window You and your two roommates arestarting a window washing service to help put yourself throughcollege. There are two other well-established window washingservices in your area. Should you set your price higher or lowerthan that of the competition? Justify your answer. One roommatebelieves the most important objective in setting prices for thebusiness is to generate a large profit, while keeping an eye onyour competitors’ prices; the other roommate believes it isimportant to maximize sales and set prices according to what yourcustomers expect to pay. Who is right and why? How do the number ofcompetitors in the market in this situation affect YOUR pricingstrategy?
