Why would a company customize their promotional
strategies/campaigns over standardizing the strategies/campaigns?
Include examples.
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Economics
Why would a company customize their promotionalstrategies/campaigns over standardizing the strategies/campaigns?Include examples.
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In the strandardized strategies the company uses the same marketing strategy from one nation to the next and across several cultures It helps in achieving the consistency with customers economies of scale and lower costs for the company Moreover save money and time in its marketing efforts But despite the many
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