You are a manager for a firm that sells computer and
technological equipment through its stores...
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General Management
You are a manager for a firm that sells computer andtechnological equipment through its stores and various onlinesites. You recently found out that Amazon is releasing a new lineof products (through its AmazonBasics line) that are in directcompetition with your firm's products. What customer-focusedactions would you consider introducing to counter Amazon (andwhy)?
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Introduction of a strong promotional program where the quality of the product is described and consistently providing information regarding the specific products over social media platforms would be the most essential way of operation As amazonbasics has a great customer
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